First, what is the problem?
Presenting multiple programs and opportunities without clutter, while preserving an approachable, human character.
The approach behind the solution
Reorganizing content around the visitor’s journey, using a light identity and narrative that connect the message to opportunities and participation.
Decisions that bring clarity
- A primary message before detail and navigation lists.
- Distinct routes for understanding the offer and taking the next step.
- Visual compositions that preserve mobile readability.
Try the idea yourself.
Change a task’s state in the product lab and see how counts, filters and action history respond. It is an illustrative model, not a copy of a client system.
Product lab